Ryan Hayward » SongPop Advertisement

Helping the world’s biggest music trivia game expand their presence.

FreshPlanet is a game development company & the creators of SongPop, the world’s biggest music trivia game. The game itself has over 100 million downloads & is available on any device.

I was asked to make an advertisement had to make the viewer understand that it’s a music trivia game, that can be played while listening to real music, against your friends.

Challenge

They needed to create a set of advertisements that could be used across their social media, predominantly Facebook, to increase users. The ads needed to visually show what the game is & how it’s played without using any descriptive text.

Solution

I created an advertisement with multiple variations that reflected the games personality as well as something that boosted their user value & SEO.

TESTIMONAL

“Ryan created a new Facebook banner for our advertising campaign.

Good job and quick turnaround on feedback”

–

Cedric Verstraete

Fresh Planet